TV Listings Guide.
From analysing other TV listings magazines we discovered key conventions. One of the main ones is the masthead and this is always at the top on the left hand side. We decided to keep to this and the masthead is clear and is across the top as this is the first thing that the consumer will read. It is also positioned slightly to the left. Moving it in this direction is creating room for the puff which holds the price. This is also another convention that many listings magazines have. We kept to the tagline convention, this is something that the frequent readers will relate to the magazine and know that it is there and something that will bring in new readers as it’s ‘the TV you want to watch’. We created a main cover line for what's inside: this is a convention and it shows the focus - in this case on what is new on TV. We have added another small image on the bottom left and then some text after this. It is a convention to have another piece of information but usually it would be on a different soap. We chose to have the main focus of the magazine as one soap - this was because it was new and would contain information that we feel the reader would want to know about the soap (from our questionnaire this is what they wanted). We decided that we would add puffs with the days of the week down the side as this would show the reader that it was a week long magazine and that another one would be coming out in a week. The unconventional elements that we have included are that the magazine goes from a Monday to Sunday: usually these types of magazines are from a Saturday to Friday. The main protagonist is giving eye contact to the reader thus creating a relationship (conventional) but then the antagonist is looking at the protagonist this creates a feeling of alienation for the protagonist as everyone is looking at her but also creates a relationship between her and the reader. Because both of the characters are not giving eye contact this is unconventional.
Poster.
We decided that the poster was going to be landscape; this is a convention in most billboard posters but if it were based on an item such as a film poster then it would be unconventional as these are usually portrait. For the poster we have used one main image - this is so that the reader creates relationship with that one main person and also creates a sense of mystery surrounding what she is doing. The tagline at the top was to give more insight into what is going on (possibly the use of alcohol/drugs to cause an injury) but not too much as we were hoping to create the feeling that the reader needs to watch it to understand fully what is happening. Based on film posters it is conventional for us to have the soap name and more details such as the time and days it is on at the bottom of the poster in the right hand side. This is so that it is the last piece of information that the reader will see and then hopefully they will remember it and tune in. We decided that the image that we were going to use would be corresponding to the final image on the trailer (minus the bottle to create mystery as to why she is on the floor) so therefore we did not use eye contact. This is unconventional as there is usually eye contact as this engages the reader, but we thought that with the image and the words it was already engaging enough. Another unconventional item on the poster is that contrast is dimmed to make the image look more edgy and also gloomy as this is a bad part of the character’s life and I wanted that to be emphasised through the colour.
No comments:
Post a Comment